Sunny Washington

Sunny Washington

Cofounder and CEO, OrcaPanda

Salt Lake City, Utah

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Speaker levelExperienced Speaker

Primary sectorsEducation (K-12 / higher ed) · Technology / software / SaaS

Utah focusYes

About

“Sunny is the founder and CEO of OrcaPanda, a marketing operator that actively shapes how AI platforms talk about your brand. With over 20 years in marketing and tech, she previously co-founded Because Learning (acquired in 2021) and was part of the early team at Instructure (IPO 2015).”

Speaking formats

Experience level

Experienced Speaker

Occasional / experienced speaker (5–10 speaking engagements in the last 2–3 years)

Topics & expertise

Civic & Community

  • Serving on boards & commissions

Communication & Storytelling

  • Communicating with frontline employees
  • Communicating with senior leaders / boards
  • Cross-cultural communication
  • Difficult conversations & feedback
  • Personal brand & visibility

Entrepreneurship & Startups

  • Building an executive team as a founder
  • Founder mental health & resilience
  • Funding & capital (VC, angels, bootstrapping)
  • Scaling a startup / growth stage
  • Starting a business
  • Women founders & access to capital

Functional Expertise

  • Marketing & brand strategy

Gender & Equity

  • Inclusive leadership practices
  • Intersectionality (race, gender, class, etc.)
  • Women in tech and STEM
  • Women on boards & commissions

Industry Expertise

  • Education (K-12 / higher ed)
  • Technology / software / SaaS

Leadership & Management

  • Building high-performing teams
  • Cross-functional collaboration
  • Decision-making & accountability
  • Difficult conversations
  • Executive leadership
  • Stakeholder management & influence
  • Vision, strategy & execution

Strategy/Innovation & Change

  • Digital transformation
  • Innovation and intrapreneurship
  • Scaling organizations (startup to growth stage)

Technology & Innovation

  • Artificial intelligence & responsible AI
  • Tech careers & pathways for women
  • Technology trends & digital disruption

Utah & Regional Issues

  • Utah business & economic landscape
  • Utah tech ecosystem / Silicon Slopes

Wellbeing & Personal Growth

  • Confidence, impostor syndrome & self-advocacy
  • Resilience & navigating change

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