Cassie Myers

Cassie Myers

COO & Managing Partner, Capita Financial Network

Draper, Utah

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Speaker levelProfessional Speaker

Primary sectors

Utah focusYes

About

Cassie is a dynamic leader who has been instrumental in the growth and success of Capita since joining the company in 2013. With a Bachelor’s degree from BYU, where she also competed as an athlete in various sports, Cassie has always been passionate about pushing boundaries and empowering others to do the same. Her dedication to breaking barriers in a male-dominated field has earned her recognition, as Cassie has received awards from Utah Valley Business Q’s 40 Under 40, Utah Business’s Executive Excellence, and was instrumental in Capita being recognized as one of Utah’s 100 Companies Championing Women. In 2023, she received an invitation to join the board for Utah’s First Lady Abby Cox’s initiative, where she supports Abby in advocating for Utah’s most vulnerable communities. Outside of work, she enjoys reading, spending time with her family, and traveling.

Speaking formats

Experience level

Professional Speaker

Frequent / professional speaker (10+ speaking engagements in the last 2–3 years)

Topics & expertise

Civic & Community

  • Cross-sector partnerships (business + government + nonprofit)

Communication & Storytelling

  • Communicating with frontline employees
  • Communicating with senior leaders / boards
  • Difficult conversations & feedback
  • Executive presence (online & in-room)

Culture/HR & Talent

  • Coaching & mentoring programs
  • Employee engagement & retention
  • Employer brand & employee experience
  • Handling burnout, morale dips & “quiet quitting”
  • Learning & development / leadership pipelines
  • Organizational change & transformation
  • Performance reviews & goal setting (OKRs, KPIs, etc.)
  • Psychological safety & belonging at work
  • Restructures, layoffs & humane transitions
  • Workplace culture design

Entrepreneurship & Startups

  • Building an executive team as a founder
  • Scaling a startup / growth stage
  • Social entrepreneurship & mission-driven ventures
  • Women founders & access to capital

Functional Expertise

  • Customer success & account management
  • Marketing & brand strategy
  • Operations & process improvement
  • Sales & business development

Gender & Equity

  • Building equitable promotion and hiring systems
  • Gender lens on policy & community decisions
  • Inclusive leadership practices
  • Intersectionality (race, gender, class, etc.)
  • Men as allies
  • Motherhood, caregiving & careers
  • Pay equity & negotiation
  • Return-to-work / re-entry after career breaks
  • Sponsorship, mentorship & allyship
  • Women in leadership / closing the leadership gap
  • Women on boards & commissions
  • “Prove-it-again” bias & promotion barriers

Leadership & Management

  • Building high-performing teams
  • C-suite readiness
  • Conflict resolution & mediation
  • Cross-functional collaboration
  • Decision-making & accountability
  • Difficult conversations
  • Executive leadership
  • Giving & receiving feedback
  • Leading through change
  • People management & coaching
  • Performance management
  • Psychological safety & trust
  • Vision, strategy & execution

Strategy/Innovation & Change

  • Change management & adoption
  • Customer experience & journey mapping
  • Data-informed decision-making
  • Innovation and intrapreneurship
  • Risk management & scenario planning
  • Scaling organizations (startup to growth stage)
  • Strategic planning & execution

Utah & Regional Issues

  • Faith, culture & work in Utah
  • Utah business & economic landscape
  • Women’s leadership in Utah

Wellbeing & Personal Growth

  • Boundary-setting & saying no
  • Burnout prevention & recovery
  • Confidence, impostor syndrome & self-advocacy
  • Habit building & personal productivity
  • Mental health at work
  • Mindfulness & stress management
  • Resilience & navigating change
  • Values-based career design
  • Work–life integration

Signature talks

  • Women in business with a focus on women in Utah

Selected engagements

  • Capita's White Out Women's Gala
  • Event with Chick-fil-a founder Dan Cathy
  • Church/Worship Events

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