Annie Davis

Annie Davis

Chief Marketing Officer, Northwestern Mutual

Salt Lake City, Utah

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Speaker levelExperienced Speaker

Primary sectorsFinancial services & banking · Government & public sector · Hospitality & tourism

Utah focusYes

About

Annie Davis is a communications, marketing, and media expert – and currently the Chief Marketing Officer at Northwestern Mutual Utah. Annie began her career as a broadcast journalist and worked for more than a decade in some of the country’s top markets like New York City, Denver, and Salt Lake City – earning awards from the Society of Professional Journalists and the Utah Broadcasters Association.

Annie leveraged her journalism experience into work behind the lens in a number of industries including outdoor recreation, non-profit, public sector, direct-selling, and financial services.

Annie has an excellent generalist skillset with a bias towards action – and a passion for building teams and structures to drive organizational success. When Annie is not working, you can catch the Southern California native skiing at one of Utah’s world-class resorts, hiking, or enjoying time with her family.

Read the extended bio

Annie Davis is a communications, marketing, and media expert - and currently the Chief Marketing Officer at Northwestern Mutual Utah. Annie began her career as a broadcast journalist and worked for more than a decade in some of the country’s top markets like New York City, Denver, and Salt Lake City – earning . Known for her excellence in covering breaking news, Annie’s ability to distill and present difficult topics to viewers earned her awards from the Society of Professional Journalists and the Utah Broadcasters Association.

Annie leveraged her journalism experience into work behind the lens in a number of industries including outdoor recreation, non-profit, direct-selling, and financial services. Annie’s background touches on a myriad of public relations, marketing, and media skills which carried her successfully through significant initiatives like the Girls Scouts of Utah’s 100th Anniversary celebrations, an award-winning branding and marketing campaign with Sundance Mountain Resort, and building Salt Lake City’s Department of Economic Development.

Annie has an excellent generalist skillset with a bias towards action - and a passion for building teams and structures to drive organizational success. When Annie is not working, you can catch the Southern California native skiing at one of Utah’s world-class resorts, hiking, or enjoying time with her family.

Speaking formats

Experience level

Experienced Speaker

Occasional / experienced speaker (5–10 speaking engagements in the last 2–3 years)

Topics & expertise

Communication & Storytelling

  • Digital presence & thought leadership (LinkedIn, etc.)
  • Executive presence (online & in-room)
  • Media training & interviews
  • Personal brand & visibility
  • Public speaking & presentation skills

Culture/HR & Talent

  • Coaching & mentoring programs
  • Employer brand & employee experience
  • Organizational change & transformation
  • Psychological safety & belonging at work

Entrepreneurship & Startups

  • Starting a business
  • Women founders & access to capital

Functional Expertise

  • Communications & PR
  • Marketing & brand strategy
  • Sales & business development

Gender & Equity

  • Motherhood, caregiving & careers
  • Pay equity & negotiation
  • Sponsorship, mentorship & allyship
  • Women in leadership / closing the leadership gap
  • Women on boards & commissions
  • “Prove-it-again” bias & promotion barriers

Industry Expertise

  • Financial services & banking
  • Government & public sector
  • Hospitality & tourism
  • Media, marketing & communications

Leadership & Management

  • C-suite readiness
  • Cross-functional collaboration
  • Decision-making & accountability
  • Executive leadership
  • Leading remote & hybrid teams
  • Leading through change
  • People management & coaching
  • Performance management
  • Psychological safety & trust

Utah & Regional Issues

  • Faith, culture & work in Utah
  • Women’s leadership in Utah

Wellbeing & Personal Growth

  • Confidence, impostor syndrome & self-advocacy
  • Habit building & personal productivity
  • Mindfulness & stress management
  • Resilience & navigating change

Other

  • Media relations, pitching to the media, news cycle, social media (as part of personal and professional brand and marketing)

Signature talks

  • Power of the Pivot (Salt Lake Chamber's Women and Business Conference & Athena Awards Luncheon, 2025)
  • Leadership Lessons (U of U

Selected engagements

  • Power of the PivotWomen & Business Conference & Athena Awards Luncheon · Grand America Hotel · Salt Lake City · November · 2025

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